Best practices for fast food? Epilogue

In an earlier blog post, I made the claim that Chipotle is the only fast food company talking about their efforts to  source local produce,  promote sustainable farming, etc. Once again, I have spoken too soon.

In my defense, this is a technicality.

There you have it, folks. McDonald’s making a vague, implicit reference that at one point in time, their fries were originally potatoes at a farm*.

I think the best analysis of this commercial comes from Linda Huehnergarth, New York State Healthy Eating and Physical Activity Alliance, who tweeted: “Farm to factory to fork is more accurate.”

That about sums it up.

*This might also just be some enormous potato storage warehouse/factory.

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